Small Business and Ways to Use Twitter
We speak to a lot of small business owners who wonder what Twitter will do for them. Twitter is a great way to find new prospects, build relationships with prospects and customers, and market a business in a cost effective manner.
I found an article on Small Business Trends suggesting 80 ways a small business owner can use Twitter to build and market their business.
I’ll copy a few of these suggestions here, and leave you to look up and print out the rest here.
“Build Credibility
- Answer common customer questions
- Share insight and opinion
- Pass on interesting links/posts
- Tweet links showing your company featured on other Web sites or mainstream media
- and more……
Market Your Business
- Talk about company culture and values.
- Let people know the events your company will be attending this year.
- Offer discounts, coupons or special offers to customers who find you via social media.
- and more….
Grow Ears
- Track conversations about your brand for online reputation management
- Track your most important keywords and subscribe to an RSS feed.
- Listen in on conversations about your general industry.
- and lots more….
Grow your Online Network
- Connect more personally with contacts from other social networks
- Use relationship building instead of cold calls and cheesy flyers
- Use Twellow or Listorious to find people with common interests.
- and more…..
Grow your Offline Network
- Hold tweetups and introduce your community members in real life.
- Find new customers by using the Advanced search to track down local conversations.
- Use Twitter Search to track when potential customers mention a competitor …. and then reach out to them.
- and more…..
Have Fun
- Share content that makes you laugh
- Find content that inspires and motivates you
- Learn new things, related to your industry or not.
- Make friendships, not just professional relationships.
- and more….”
There are lots and lots of ideas for using Twitter to promote your business. However, don’t be in a rush to “judge” Twitter or any other social media communities. It takes time and patience to get this going.
Find out more about Using Social Media by watching our Free Webinar for Local Businesses Only! Just put your email in the box below and click “Free Instant Access”
You will immediately get taken to a 20 minute VIP video that will show you how to use the Internet and free social media to explode your sales now!
